Koehler's, Cuero's Oldest Department Store, To Close
Monday, December 27, 1965
Department Store Here Since 1890
Koehlers Inc., Cuero's oldest and one of south Texas leading department stores will close its doors and cease business operation as soon as present stocks are disposed of, Frederick B. Koehler, executive vice president and store manager announced today.
Koehler said an experienced sales manager would arrive in
Cuero today and that business would be suspended temporarily while prices are being marked down and stocks and displays are being re-arranged for a gigantic Quitting Business Sales scheduled to start Thursday.
Koehler said the decision to liquidate present stocks and to close down the stores operation was reached at a recent meeting of stockholders of the 75 year old institution for two reasons.
The first, he said is that in his present capacity as vice-president of the Buchel National Bank, he does not have the time to devote to management of the store.
The second is that the other stockholders, his mother, Mrs. Fritz Koehler, who is ill, and his sisters all of who are no longer Cuero residents are not interested in seeing the business continued with outside family management.
Frederick B. Koehler had been associated with the local store since the death of his father Fritz Koehler in 1941. He served in the U.S. Air Force from January 1942 until October 1945 and soon after his return was named as store manager.
Koehler who admits he has never been too interested in retail store operation, accepted a position with the Buchel National Bank in February 1964 and has managed the business after banking hours and at night since that time.
Koehlers Dry Goods Store was established in Cuero in 1890 by William B. Koehler, Fritz and Julius Koehler. Its first location was on East Main Street in a frame building at the present site of the Sherwin Williams Company paint store.
The business was moved into the Buchel Building on North Esplanade soon after the turn of the century and has been in the same location since that time. The entire building was destroyed by fire in 1911 but was rebuilt and re-opened in 1912.
The store was completely remodeled and modernized in 1960.
Koehlers Dry Goods Company was incorporated in 1956 and its name changed to Koehlers Inc. It's officers are Mrs. Fritz Koehler, president, Frederick B. Koehler, vice president, Mrs. Laverne Beakley secretary. Its stockholders in addition to the above are Mrs. Helen Koehler Bywaters, Mrs. Louise Koehler Giesecke, Mrs. Frances Koehler Witcher, Mrs. Dorothy Koehler Lander and E.J. Frey.
W.M. Hilsabek an experienced sales manager will be in charge of liquidation of Koehlers Inc. stocks.
Koehler said no merchandise will be brought into the local store, that is will be a clean, decent, liquidation sale of merchandise purchased for resale by Koehlers.
He said the store will be closed Tuesday and Wednesday to mark down prices and will reopen for its close out sale.
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